The first release of JULIA, Rome's virtual assistant, is underway

Rome pioneer of digital innovation with JULIA, first virtual assistant designed to enhance the experience of citizens, tourists and pilgrims.

A generative artificial intelligence designed for simplify everyday life and ensure immediate access to reliable data on Jubilee, mobility, events, culture and essential services.

An innovation that transforms the interaction and exploration of the city, making it more intuitive, accessible and engaging for everyone.

An Artificial Intelligence tailor-made for Rome

JULIA It stands out from others chatbot thanks to its knowledge base certified, powered by official data from Rome Capital and other validated sources.

This allows it to provide updated answers, in many cases in real time, precise and contextualized: from finding a hotel to consulting public transport timetables, from cultural events to Civil Protection alerts, from information on the Jubilee calendar to finding tourist information points.

Designed with the contribution of Microsoft, which engineers the GPT-4o model, and developed in its first release by NTT Data, JULIA is constantly evolving: the release plan the offer progressive updates, enriching its features to offer an increasingly high-performance, personalized and complete service.

JULIA 1.0: what can it do?

• Interact in a natural and personalized way with users of multiple nationalities (knows over 80 languages).
• Provide information on events, museums, shows and places of interest.
• Provide support on mobility and transport with waiting times and updated data on metro, buses, trains and flights.
• Inform about fixed rates and suggest ways to book taxis.
• ⁠Based on localized research, provide information on alerts and emergencies in real time to ensure the safety of citizens by suggesting the correct behaviors to adopt.
• Suggest restaurants, hotels and useful services based on user needs.
• Ensure maximum security and protection of personal data, in compliance with the GDPR.

Le answers are enriched by addresses, links and contacts to provide the most complete and detailed information possible.

A new model of interaction with the city

Available on WhatsApp, Telegram, Messenger e webchat, JULIA is a virtual assistant always active, ready to answer users' questions in real time. It will continue to improve by offering a more efficient and personalized service.

This is the first release, others will follow in the coming months with further data, information and technological developments.

Like any AI-based chatbot, JULIA may make mistakes, but it is an integral part of the continuous learning process: will learn thanks to user reports and will grow over time by refining both the ability to understand questions and the ability to choose answers. Furthermore, it will constantly increase the base of verified data.

JULIA It will not only provide information and advice: its intelligence is designed to adapt to the needs of users, guiding them through the urban experience with contextualized suggestions and responses based on current conditions in the city.

AI designed for the future of Rome

JULIA represents a fundamental step towards a city ​​more smart and interconnectedIts development is part of a broader strategy of digitization which aims at improve accessibility, use and efficiency of urban services.

Rome, with its extraordinary historical and artistic heritage, thus becomes a innovation model which combines technology and culture, offering visitors and residents a cutting-edge tool to better experience the city.

With its arrival, Rome projects itself into the future, welcoming artificial intelligence as a precious ally for improving the quality of life and management of the city.

- merchants who will want to be found on JULIA can register their business activity, just access the portal with SPID 060608.comune.roma.it

For further information: julia.comune.roma.it

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